22 Best Marketing Plugins for Online Stores in 2024

To create long-lasting customer relationships, you need to market your product properly. The competition is tough nowadays, and the only way to gain an advantage is by using every possible smart technique to gain new customers and retain existing ones. Proper marketing can help you increase sales, improve brand awareness, and increase customer trust and loyalty.

Many marketing plugins can help you in every aspect of your business, so without further ado, let’s get started.

Here is an ultimate list of some of the best marketing plugins for your business, besides the ones mentioned below.

Best Marketing Plugins to Grow your Business

1. Metrilo

Metrilo is the ultimate marketing plugin and helps your business grow by analyzing, exploring, and targeting customers through email marketing and analysis. It completely automates the marketing process.

• Real-Time marketing analysis: top-selling products, new customers, lifetime value, completed orders, real-time revenue, etc.
• Creates individual customer profiles with a complete database, which helps in segmentation.
• Uses customer segmentation to send targeted emails to customers, such as welcome and thank you emails.
• Uses the analytical reports to engage in customer retention.

To download, click here.

2. Omnisend

Omnisend is the best eCommerce-focused email & SMS marketing tool. It helps you build your email list, create beautiful emails easily, set up automation, get in-depth reporting, and much more—all within one easy-to-use platform.

It also has award-winning customer support available 24/7, with dedicated CSMs that will proactively reach out to merchants and regularly meet to improve their email marketing performance. Its jam-packed features include:

• Drag-and-drop email builder to easily create and customize your emails
• New Brand Assets feature that automatically imports branding into your email templates
• Powerful automation with a library of ready-made templates
• Robust segmentation to help you target the right customers
• List-building tools, such as popups, landing pages, interactive forms and more
• In-depth sales and campaign performance reports
• Advanced customer analytics
• A/B testing and split testing for better experimentation and results

To download, click here.

2. WPForms

This is the ultimate form builder plugin for your store. It consists of pre-made templates that you can further customize with their drag and drop builder. Let’s discuss some other features below:

• All forms made are mobile responsive.
• You can connect the subscription forms to your email campaign.
• PayPal and Stripe add ons available.
• You can make multiple-page forms.
• You can receive instant notifications of leads and manage them easily in a single place.
• Spam protection is available.
• Customers can also upload their files and images.

To download, click here.

3. Omnisend

Omnisend is the best eCommerce-focused email & SMS marketing tool. It helps you build your email list, create beautiful emails easily, set up automation, get in-depth reporting, and much more—all within one easy-to-use platform.

It also has award-winning customer support available 24/7, with dedicated CSMs that will proactively reach out to merchants and regularly meet to improve their email marketing performance. Its jam-packed features include:

• Drag-and-drop email builder to easily create and customize your emails
• New Brand Assets feature that automatically imports branding into your email templates
• Powerful automation with a library of ready-made templates
• Robust segmentation to help you target the right customers
• List-building tools, such as popups, landing pages, interactive forms and more
• In-depth sales and campaign performance reports
• Advanced customer analytics
• A/B testing and split testing for better experimentation and results

To download, click here.

4. Yoast

By focusing on the SEO content of your website, you can increase your ranking on search engines like Google and Bling. Yoast SEO plugin enables you to optimize keywords and phrases and does all the hard work for you.

• Optimize keywords, keyphrases, and synonyms.
• You can also preview your page on Google.
• Rank higher on search engines.
• Enhances readability and helps in improvement.
• Extremely easy to use.
• Prevents plagiarism and duplication of content.

To download, click here.

5. LiveChat

LiveChat is a great plugin to increase engagement and help your customers with queries, product information, and more. It is a great way to build trust and increase sales.

• Chat tools include message sneak peek, chat tags, responses, archived messages, file sharing, notifications, etc.
• Automation by chatbots and human experts combined.
• You can also showcase products in chats with eye-catching product cards.
• All chats are encrypted, and the payment method is masked.
• Statistical reports are provided regarding tickets, chats, customers, and much more.

To download, click here.

6. Nextiva

Nextiva is the best online phone system available. With this plugin, you can manage your business from anywhere in the world.

• Video, chat, call conference options.
• The plugin has an app for both android mobiles and desktops.
• You can chat, screen share, and exchange files easily.
• Real-time call tracking, data history, and many other insights are available.

To download, click here

7. MailChimp

MailChimp is the ultimate marketing tool. It improves your email marketing and integrates all marketing campaigns in a single platform for better management and improvement.

• Customer data and profiling.
• Segmentation of customer and targeted email marketing.
• Create beautiful email templates from the drag-and-drop builder.
• You can store images in MailChimp for easy access.
• You can also send automated emails to customers by setting a schedule.
• Real-time analysis of your marketing techniques.

To download, click here.

8. OptinMonster

OptinMonster helps in creating attractive and fun pop-ups for your website and helps in increasing sales, conversion rates, and subscribers.

• You can create pop-ups, slide-in pop-ups, announcements bar, spin the wheel pop up, and forms with their drag and drop builder.
• You can also enable exit-intent pop-ups that help convert customers just as they leave your site.
• You can show the pop-ups on any specific page.
• Shows pop-ups based on customer behavior.
• Mobile responsive plugin.

To download, click here.

9. Broken Link Checker

This plugin helps you find the broken links on your blog and notifies you. You can take the following actions of “Change URL.” “Unlink,” “Dismiss,” or tag it as “Not Broken.”

• Helps in improving SEO and user experience.
• Checks all links, internal and external, on your website.
• The process can take a few minutes to hours, depending on the number of blogs on your site.
• Get notifications of broken links through emails or displayed on the dashboard.
• You can customize the filtering options.
• You can also prevent search engines from displaying broken links.

To download, click here.

10. Yith WooCommerce Wishlist

Give your customers the option of creating a wishlist of their favorite items from your store that they can share with their friends and family.

• Send targeted promotional and personalized emails to customers based on their wishlists.
• Customers can also get an estimate of their wishlists.
• Customers can choose who to share their wishlists with or keep it private.
• Customers can buy directly from the wishlist.
• You can completely customize the wishlist page layout, header, and footer.

To download, click here.

11. WooCommerce Advanced Coupons

Customers love coupons, so Advanced Coupons is just the right plugin for you. It helps you create fun and exciting coupons to entice customers to complete the purchase. The types of coupons available are:

• BOGO deals,
• Cart conditions such as cart total, number of products, etc.
• Selected shipping method.
• Coupons that automatically add products to the cart.
• Loyalty programs that deal with redeemable points to be used as a discount.
• URL coupons

And much more.

To download, click here.

12. WooCommerce Wholesale Suite

This plugin combines 3 powerful wholesale plugins: Wholesale Prices, Order Form, and Lead Capture, and lets you bring the wholesale experience online to streamline the process.

• You can add wholesale pricing to existing products,
• Special shipping and payment methods for wholesale buyers.
• Set the minimum and maximum quantity required to get wholesale prices.
• Define user roles and choose which products to show/hide.
• One-Page order form for wholesale users.

To download, click here.

13. WooCommerce Product Slider

The WooCommerce Product slider allows you to showcase your products in a slider carousel manner that is attractive and looks professional. It is also helpful when dealing with multiple products in the same category.

• 3 readymade themes are available.
• Mobile responsive.
• Control the autoplay speed.
• Set the maximum number of products in a slider.
• Infinite slider loop.
• Easy to customize and consists of multiple styling options.
• Touch swipe and mouse drag are supported.

To download, click here.

14. Wordfence

Wordfence is the best security plugin to protect your WordPress websites. It provides strong firewall protection and other advanced features to prepare you for any threat.

• Runs at the endpoint, so integrate deeply with WordPress.
• Firewall protection identifies and blocks malicious attacks.
• Security Scanner is used to scan the available files, plugins, themes, and other items on your website for possible viruses.
• You can enable Leaked password protection, 2FA, manual and country blocking, etc.

To download, click here.

15. WooCommerce Points And Rewards

This plugin lets customers receive points for doing certain actions, such as completing an order, or writing a review, on your website and redeeming these points for a discount.

• Set the limit of the discount that can be redeemed from certain points.
• Set the number of points given for each action.
• Customers can easily view their points on the “My Account” page.
• You can also manage all customers’ points on the backend.

To download, click here.

16. Yith WooCommerce Compare

This plugin enables you to compare similar products in your store in a single table, which is also a great way to upsell and cross-sell products.

• All products are displayed on a single table.
• You can compare products on different attributes such as price, style, color, etc.
• You can easily customize the comparison table.
• Supports WPML.
• Easy installation and configuration.

To download, click here.

17. WooCommerce Checkout Field Editor

With this plugin, you can optimize the checkout field of your website to improve user experience.

• Add, edit, and remove checkout fields.
• Multiple field options: text, checkbox, date pickers, select.
• Fields can be added and removed in the shipping and billing sections.

To download, click here.

18. Veeqo for WooCommerce

Veeqo for WooCommerce is an all-in-one solution regarding order processing, inventory, management, shipping, and wholesale management as well.

• Helps you manage all store orders in one place and ship them out.
• Create custom pricing for wholesale buyers and orders.
• You can also create printing invoices.
• Warehouse management can be carried out by automation features.
• Shipping software integrates with Royal Mail, USPS, UPS, DHL, DPD, DPD Local, and much more.
• Reporting tools are available.

To download, click here.

19. Fancy Product Designer

With this plugin, give your customers the option to design their products easily. This plugin consists of any interactive user interface that is compatible with any type of product.

• Customers can upload files and images.
• Customers can add text, choose the color, and optimize their images as well.
• You can either use the premade Product Designer layout or create your own.
• You can set prices for each customization.
• Mobile responsive application.

To download, click here.

20. Retainful

This plugin helps you recover abandoned carts through email marketing and encourage customers to complete the purchase.

• Recover abandoned carts by sending targeted emails to customers reminding them.
• Send personalized emails at scheduled intervals.
• Generate coupons to be added to emails to entice customers.
• Provided insights can help you see the conversion rate.

To download, click here.

21. Pretty Links

Pretty Links helps you manage the existing content on your website and automates the process of placing affiliate links on your page.

• Helps manage social links, redirects, and affiliate links.
• You can also shrink and share your links easily.
• Provides multiple options for redirecting links.
• Provide automated content strategy.

To download, click here.

22. TrustPulse

With TrustPulse, you can market your business honestly by showing social proof on your website, enticing customers to make a purchase and seeing immediate positive results.

• Real-time tracking of activity on site.
• Enables Smart Targeting that showcases social proof to the right audience.
• Provides detailed reports and analysis.
• You can custom create attractive notifications.
• Compatible with major eCommerce platforms like WooCommerce, Shopify, SquareSpace, etc.

To download, click here.

Conclusion

Marketing is essential to build your brand and increase sales and conversion rates. These plugins will help you market your products in the best way possible if used wisely. Although, we advise you to use the plugins that are necessary and do not overcrowd your store. We hope this article was helpful!

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